The job of this 22-year old girl is to announce job vacancies of Luxshare-ICT company, which is an electronic component manufacturer of Apple. Its factories in Van Trung and Quang Chau industrial parks (IP), Bac Giang province are hunting for more than 2,000 labourers and hundreds of skilled technical workers in the first 3 months of 2024. The TikTok channel of over 10,000 follows got more views from some dozens to over 1 hundred after 15 minutes.

The 22-year old girl is to announce job vacancies of Luxshare-ICT company.

“Does the factory offer extra shifts? What about insurance payment?”, a viewer commented.

“Our basic salary has been increased to 5.1 million VND since March 1, higher than the minimum wage with allowances ranging from 1.3 million VND. The factories also offer extra shifts to ensure your income”, the young girl quickly replied from the livestream room at the headquarter of Luxshare - ICT company in Van Trung IP.

20 seconds later, Thuong immediately added “Please come to submit your application at gate A1 in Van Trung IP from Monday to Saturday. No recruitment fee is required” before moving to another comment.

Thuong is an employee of the company’s human resources (HR) department who has been trained to take part in livestreaming for worker recruitment, a new method applied by Luxshare-ICT since early March to hunt for thousands of workers.

Recovery of enterprises with more orders since late 2023 in line with expansion of production posing a big demand for labour in electronic enterprises in northern province of Bac Giang, about 100,000 workers this year. Seeking thousands of workers monthly has become a burden for HR departments of the companies. 

 As the labour supply sources in Bac Giang province only meet about 25 percent of the demand while the other sources come from other localities, the businesses must change their labour seeking methods instead of the traditional channel.

“Livestreaming is a new method applied based on the company’s study about Vietnamese people’s habits for social networks such as TikTok and Facebook especially young people and students. TikTok is quite popular in China gaining high efficiency”, explained Do Quan, Director of the HR Department of Luxshare-ICT Company in Van Trung IP.

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According to Nguyen Van Hue, Director of the Employment Service Center of Bac Giang province, many companies organized massive recruitments for labour in early this year, thus the supply does not meet the demand. 

The labour resources introduced by our center partly meet the demand. Hence, many businesses have applied new recruitment methods or directly going to mountainous villages in the northern and middle Vietnam where have big human resources to hunt for workers.

In order to support businesses, the People’s Committee of Bac Giang province issued a plan to promote labour attraction. The provincial leaders will organize working delegations to the northern provinces of Lang Son, Cao Bang, Hoa Binh and Son La in the first quarter to gain agreements with the provinces to organize in-person and online activities for labour recruitment. 

They will also organize similar activities in other provinces during this year. Since the second quarter, Bac Giang province will work with universities and colleges to attract qualified human resources to work in the province.

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Source: VnExpress