Coffee cherries are harvested -- usually by hand -- between November and February.

He said that the sales of his company Ca Phe VN have tripled in the last five years.

Vietnam is the world's second largest exporter of coffee, after Brazil.

CNN also highlighted that for the Vietnamese, coffee provides much more than just a shot of energy; it's a way of life. Coffee outlet locations range from sidewalks to sleek and contemporary restaurants.

Will Frith, who owns a co-roasting enterprise in Ho Chi Minh City, says Vietnamese coffee drinkers usually gather in their favourite coffee shops, which operate as “a third space” outside of the home and workplace.

Additionally, “nearly every Vietnamese household makes coffee at home”, he said.

Frith also noted that a new generation of entrepreneurs are focusing on quality. Accordingly, they pay attention to terroir, discuss cultivation methods with farmers and adopt best practice when it comes to processing techniques.

CNN honoured Vietnam as a source of quality coffee in addition to the size of its export sales, and its vibrant local coffee culture.

Vietnam is also famous for creative ideas to make diverse and unforgettable flavours with coffee, such as egg and coconut coffee.

Museum at the center of Vietnam’s coffee universe

Trung Nguyen Group has on display thousands of objects related to coffee heritages around the world at its museum in Buon Me Thuot Town.

Trung Nguyen to open 3,000 E-Coffee shops by 2020

The Trung Nguyen group, Vietnam’s famous coffee business, plans to open 3,000 E-Coffee shops by 2020, before bringing the franchise chain to overseas market.

Young entrepreneurs take a step towards making coffee shoes in Vietnam

Rens, a startup by a Vietnamese duo in Finland making the world’s first shoes from coffee grounds, wants to shift to Vietnam soon.

CNN recommends Hanoi as one of places with world’s best coffee

CNN Travel compiled a list of places in the world where one can find the best coffee in the world on the occasion of the International Coffee Day (October 1), one of which is the Vietnamese capital Hanoi.

Bayer Agricademy trains fruit, coffee farmers

Some 400 pomelo, durian and coffee farmers from Highlands, South-eastern and Mekong Delta provinces are attending seven classes for advanced training in agronomy, cultivation techniques and integrated pest management.

Source: NDO