Signed in Hanoi on January 22, 2019, the AAEC established common principles and rules to promote e-commerce in the region,aiming to develop and strengthen the capacity to implement those principles and rules.

The agreement will serve as a pathfinder for modern rules on e-commerce transactions in the region and paves the way towards an integrated digital economy in the region.

The agreement will serve as a pathfinder for modern rules on e-commerce transactions as well as pave the way towards an integrated digital economy in the region. The implementation of the agreement will contribute to the economic recovery of the region after the Covid-19 pandemic.

E-commerce has grown exponentially since the outbreak of the pandemic and has become a key driver in digital transformation.

ASEAN is on track to become an internet economy worth 1 trillion USD by 2030, fuelled by a rapidly growing digital business and consumer base, and acceleration in e-commerce and food delivery.

It is estimated that ASEAN's internet economy will reach 170 billion USD in gross merchandise value by the end of 2021 and more than 360 billion USD by 2025, far exceeding the previous forecast of 300 billion USD, according to the e-Conomy Southeast Asia 2021 report by Google, Temasek and Bain & Company.

Vietnam projected to become region’s 2nd biggest e-commerce market

Vietnam’s e-commerce market, currently the fourth largest in Southeast Asia, is likely to surpass Malaysia and Thailand to go second behind Indonesia, foreign companies and analysts say.

Vietnam Airlines launches e-commerce platform

Vietnam Airlines has launched a new e-commerce platform VNAMALL, focused on selling imported products from countries to which it operates.

Vietnam to be fastest-growing e-commerce market in Southeast Asia by 2026: Report

Vietnam is expected to be the fastest-growing e-commerce market in Southeast Asia by 2026, with e-commerce Gross Merchandise Value (GMV) reaching 56 billion USD by 2026, 4.5 times the estimated value of 2021, according to a report by Facebook and Bain & Company.

E-commerce platforms bank on year’s biggest sales event

Nov. 11 has become the biggest shopping event of the year in Vietnam as e-commerce giants throw big bucks into promotions, seeking to entrench the online shopping habit among locals.

Vietnam’s e-commerce to expand 53% in 2021

Vietnam’s digital economy is anticipated to reach a value of US$21 billion in 2021, a year-on-year increase of 31% thanks to a 53% growth in e-commerce, according to the e-Conomy SEA 2021 report released by Google, Temasek and Bain & Company.

Source: NDO