Enterprises, cooperatives play central role in tourism development linkage
Shaking hands for tourism development
In last year's orange and grapefruit crop, many community tourism cooperatives in Luc Ngan district cooperated with travel companies to welcome visitors. In addition to experiencing the orchards of oranges and grapefruits laden with fruit, visitors could also visit Cam Son Lake, Khuon Than Lake, Am Vai Pagoda and Northeast Cultural Village. In the last three months of 2022, about 100,000 tourists visited Luc Ngan district.
Visitors experience tea picking at a community tourist site in Ven village, Xuan Luong commune, Yen The district. |
Nguyen Thi Nam, head of the district Culture and Information Division, said “The unit often acts as a coordinator to help travel companies to connect with many community tourism cooperatives in the locality.
In addition to Vietnamese visitors, there are also many foreign tourists from Japan, the Republic of Korea, Germany and Australia. Through this channel, tourists can experience, explore and understand more about the land and people of Luc Ngan, initially creating momentum for local tourism to develop.
In 2022, Tay Yen Tu Service Joint Stock Company signed contracts with 10 travel companies, mainly from Hanoi, to bring visitors to Tay Yen Tu spiritual and ecological tourist complex in Son Dong district.
Luu Xuan San, Director of the provincial Information and Tourism Promotion Center, said that in 2022, the unit organized six surveys and developed tours and tourist routes inside and outside the province with the participation of many tour operators.
Designing attractive products
Since the end of 2022, a number of tourism companies and units outside the province have linked with tourist areas and attractions to build tourism products, initially attracting visitors. For example, the Spiritual Journey Alliance, consisting of six major tourism service providers in Hanoi, has just launched a 2-day, 1-night tour named "Spiritual Journey following the Footprints of the King-Monk".
Tourists visit Tay Yen Tu spiritual and ecological tourist complex in Son Dong district. |
Accordingly, visitors can learn about the Buddhist dharma popularization path of King-Monk Tran Nhan Tong, visit Tay Yen Tu spiritual and ecological tourist complex, participate in praying courses at Vinh Nghiem Pagoda and Truc Lam Phuong Hoang Zen Monastery, experience meditation method and share the value of Buddhism and life...
Recently, the provincial Information and Tourism Promotion Center, Tay Yen Tu Service Joint Stock Company and Spiritual Journey Alliance signed a memorandum of understanding on cooperation in developing tourism products for the tour "Spiritual Journey following the Footprints of the King-Monk"; support promotion of services at Tay Yen Tu spiritual and ecological tourist complex in Son Dong district; and apply information technology to management and development of tourism products in a number of tourist areas and attractions across the province.
In particular, the provincial People's Committee will organize a ceremony to open the Spring Festival and the Culture - Tourism Week 2023. Taking place from February 1 to 6 (ie from the 11th to 16th day of the first lunar month), the week will feature 15 activities, including eight to be organised by provincial agencies and seven by localities. This is an opportunity for the authorities, relevant agencies, enterprises and cooperatives to join hands to introduce and promote the image of Bac Giang tourism, thus attracting more visitors.
Do Tuan Khoa, Deputy Director of the provincial Department of Culture, Sports and Tourism said the department will continue to coordinate with localities, units and businesses to promote and introduce the province's tourism potential to attract investors.
It will organize many surveys and seminars on tourism development cooperation with the participation of many reputable enterprises; promote tourism promotion activities; and focus on developing typical tourism products, community-based tourism, and shopping and accommodation services as well as improving the quality of food and accommodation services.
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