The event will see the performance of ten balloons from Thailand, Malaysia, Japan, the Netherland, and host Vietnam.

Visitors to the event will have the chance to enjoy a balloon ride to see Hue ancient capital city from a different perspective as well as performances put on by hot air balloons, and take photos with the colorful hot air balloons.

Illustrative image.

The festival, which is sponsored by Balloons Over Hue Co., Ltd, is expected to have a total estimated expenditure of 3 billion VND (129,000 USD), Radio the Voice of Vietnam reported.

Thua Thien-Hue aims to attract about 4.7 million visitors in 2019 with 45 percent being foreigners, a rise of about 7 percent year on year.

The province, owning many UNESCO-recognised tangible and intangible heritage as well as beautiful beaches, targets 4.9 trillion VND (210.7 million USD) in tourism revenue in the year, up 10 percent compared to the previous year.

In 2018, Thua Thien-Hue welcomed more than 4.3 million visitors, a rise of 14 percent, with the number of foreign visitors rising 30 percent. Tourism revenue reached 4.47 trillion VND, up 27.1 percent compared to 2017. Notably, the locality was chosen as one of the most attractive destinations of Vietnam.

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Source: VNA