Upon arrival in Europe, the delegation participated in several activities organized by the Vietnam Trade Office in France. They held meetings with French supermarket chains to negotiate the distribution of Bac Giang lychee in the French market.

The delegation surveys the Rungis International Market in France—one of the largest wholesale markets in Europe that distributes Bac Giang lychee.

The team also met with Vietnamese associations, expatriate communities and businesses in France to explore market opportunities, promote products, connect lychee and agricultural product supply chains and seek investment into Bac Giang.

The delegation is also scheduled to work with the Vietnamese Embassy and Trade Office in Germany and the Czech Republic. Promotion efforts include introducing Bac Giang lychee at supermarket chains and distribution companies, and conducting field surveys at several food supply chains, wholesale markets and major retail outlets such as Kaufland, Albert and Tesco in the Czech Republic.

The team is expected to meet with Tamda Group and representatives of the Sa Pa Market – a major wholesale hub for the Vietnamese community in the Czech Republic.

Additionally, Bac Giang lychee will be promoted through the distribution networks of Mova Plus JSC, a company specializing in agricultural exports. The delegation will also connect with Vietnamese businesses and overseas Vietnamese to boost agricultural trade and attract investment into the province.

This activity is designed to gather insights into market trends, import-export regulations, quality standards and technical barriers related to lychee and key agricultural products destined for the European market.

It is also an opportunity to promote local products, facilitate trade connections and introduce lychee-based processed goods and other signature products of Bac Giang to a broader international audience.

According to the Department of Industry and Trade, as of June 13, Bac Giang harvested and sold approximately 54,000 tonnes of lychee. Of this, around 50,000 tonnes are early-ripening varieties and the rest are main-season lychees.

The province’s lychee promotion team holds discussions with the Vietnamese Embassy and Vietnam Trade Office in France on various aspects related to product distribution.

About 45,000 tonnes have been consumed in the domestic market, mainly through wholesale markets, traditional markets and retail distribution agents, accounting for 87% of total sales. The remaining volume was sold via commercial centers, supermarkets and convenience store chains.

Around 9,000 tonnes were exported, with over 8,700 tonnes going to China. Other export destinations included Japan (38 tonnes), the United States (72 tonnes), Australia (14 tonnes), Europe (171 tonnes) and Canada (43 tonnes).

Chu Township ensures security, order and traffic safety during lychee season

BAC GIANG - Currently, people in Chu township (Bac Giang province) have begun harvesting lychees. To help farmers and traders transport and consume fruits conveniently, local authorities and police forces are making efforts to ensure security, order, traffic safety and minimize traffic jams.

Bac Giang: Early-ripening lychee season enjoys favourable sales

BAC GIANG - As of now, Bac Giang province has sold over 15,000 tonnes of early-ripening lychees, accounting for about 25% of the total early-ripening lychee harvest. The smooth sales reflect stable market demand and the strong appeal of the product.

Bac Giang’s early ripening lychees exported to high-end markets

BAC GIANG – As of June 3, Bac Giang Province sold over 7,200 tonnes of early-harvest lychees, with several shipments exported to high-end markets, according to the provincial Department of Industry and Trade.

Luc Ngan to host lychee tourism festival

Festival-goers will have a chance to take part in lychee harvesting, bunch-tying, stem-cutting, chilling fruit in ice-water tanks, and packing into foam boxes in accordance with export-standard procedures.

 

Hung Yen egg-shaped lychees sold out before harvest begins

Despite being weeks away from peak harvest season, Hung Yen’s signature egg-shaped lychees are already sold out thanks to a surge in pre-orders.

 

Lychee-based products diversify local specialties and boost tourism

BAC GIANG – In addition to fresh and dried lychee, producers in Luc Ngan District and Chu Township of Bac Giang province are creating an array of processed goods, helping diversify local agri-products and promote tourism-oriented gift items.